Saturday, February 12, 2005

Blog at your own risk

Eric Scobie, who does a much-watched corporate blog for Microsoft, comments very perceptively on the recent firing of Mark Jen, who'd been a Google corporate blogger. Scobie concludes:

"Every blogger has a knob to turn when he/she writes. One direction is 'more interesting' and the other direction is 'safer.' You gotta decide where to turn that knob."

When I get the occasional nastygram about one of my blog entries, it's a reminder that blogging is not like being a journalist. You don't have tough editors, powerful publishers, and a phalanx of corporate attorneys to tell your critics to go pound sand.

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